Tuesday, April 24, 2012

A POLITICAL ADVERTISEMENT

                                 A POLITICAL ADVERTISEMENT
       Every democracy utilizes the process of voting as a means of running and maintaining the administration, economics, law and order and many more such processes. And these are the issues that a voter considers before voting or rejecting any candidate or political party.
      Based on different issues of national international and ground level concerns a political party or contesting individual declare a set of promises that the party or he or she will fulfill after winning the elections. The document that contains such information is called Election Manifesto. I also contains the ideology of party. There are certain rules that have to be taken care of while declaring A election manifesto. These rules are proposed and kept up by a country's Election Commission like body.
      An election manifesto acts as a mode of communication or advertisement for political parties and candidates that are fighting for majority of voters and power.Election manifesto is a way of telling what you have got to offer to the people and  the country. It signifies the stand of a political party or politician over a issue that may concern the country and its citizens.
      Based on information conveyed through the manifesto and election campaigns a voter can decide on to vote and to reject a candidate or party. The offers and promises made in these election manifestos is just for the sake of information. The information may not be taken as any legal agreement or contract.
      Therefore if after getting to power a party or individual fails to fulfill the promises and offers made earlier, there seems to be no way a voter can question the party or individual. Thus one can also say that you do not trust the credibility of the manifesto and should therefore be more awake in making decisions regarding vote than just going by the manifestos. They are just a way of advertising, A Political Disguised Advertisement.

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